The world of work has changed for many in the past year, particularly for entrepreneurs who previously set up shop in commercial office, service spaces or even conducted business at their local coffee shops.
Social distancing and masking protocols now motivate those who run their own businesses to seek alternatives, particularly at home.
Working at home is catching on more quickly than ever. Sales are booming for home-sized office equipment and furniture, while Zoom, Google Meets, and Microsoft Teams are the new platforms of choice for hosting and attending meetings relatively “face to face.”
Business owners are also rethinking how to conduct businesses that focus on their customers’ needs.
In Scottsdale, one residential developer anticipated years ago the shift to live/work spaces at home.
Irene Clary, principal of Catclar Investments and its local residential condominium project called SOHO Scottsdale, has been fielding inquiries from homebuyers who want to legally conduct their businesses at home.
SOHO Scottsdale, in a commercial area near Loop 101 and Bell Road, is zoned for townhomes and lofts by the city of Scottsdale for dual purposes — commercial and residential. Multi-level townhomes in the project's first phase have sold out, and more are under construction, according to a press release.
In this configuration, owners can run their businesses and meet clients on the first floor, completely separated from residential floors above, and even greet customers from a garage door-style entrance that opens the business space to a beautiful open area and to visitors.
Lofts laid out all on one floor are being purchased for conducting businesses in SOHO residences.
One SOHO buyer noted, “It saves us $3,000 per month because we don’t have to pay for a studio now. If you have a business and want to run it from home, SOHO is the perfect set up. Not to mention the tax break you receive.”
Amenities in the original phase at SOHO Scottsdale include a fitness studio, restaurant and physical therapy clinic with a golf swing performance training program using cutting edge technology.
SOHO Scottsdale is now expanding into a second phase — a six-story building with 18 lofts and four penthouses available pre-construction. A triangular pool will be added at the new site, the press release stated. The new loft residences will have views of the McDowell Mountains and range from 2,466 square feet to 5,782 square feet.
All townhomes in phase II are sold out and a third phase is underway. SOHO’s third phase will consist of 24 additional townhomes under rooftop decks with views in all directions of the McDowell Mountains, Camelback Mountain and Pinnacle Peak. SOHO Scottsdale Phase III townhomes range from 2,200 square feet to 3,100 square feet.
The project is in an urban area at 16580 N. 92nd St, near WestWorld and an array of golf courses, hiking at the McDowell Sonoran Preserve, and dining and shopping choice.
More information is available at sohoscottsdale.com or by calling 1-888-959-7646.
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